:root{--mk-paper:#f3eee5;--mk-ink:#11120f;--mk-orange:#f16a21}
.editorial-body{margin:0;background:var(--mk-ink);color:var(--mk-paper);font-family:Arial,sans-serif}.editorial-body *{box-sizing:border-box}.editorial-body a{color:inherit;text-underline-offset:5px}.ed-wrap{width:min(1280px,88%);margin-inline:auto}.ed-top{display:flex;align-items:center;justify-content:space-between;gap:22px;padding-top:130px;font-size:13px}.ed-top nav{display:flex;gap:20px;flex-wrap:wrap}.ed-top a{color:#f16a21}.ed-kicker{color:var(--mk-orange);font:700 12px/1.5 Arial,sans-serif;letter-spacing:.15em;text-transform:uppercase}.ed-hero{padding-block:64px 55px;border-bottom:1px solid #ffffff26}.ed-hero h1{max-width:1120px;font-size:clamp(42px,6.2vw,90px);line-height:1.07;letter-spacing:-.055em;font-weight:750;margin:20px 0 28px}.ed-hero h1 em{font-style:normal;color:var(--mk-orange)}.ed-lead{max-width:760px;font-size:19px;line-height:1.8}.ed-meta{display:flex;gap:20px;flex-wrap:wrap;font-size:12px;line-height:1.7;text-transform:uppercase;letter-spacing:.07em;margin-top:28px}.ed-feature{display:block;width:100%;height:auto;aspect-ratio:16/9;object-fit:contain;background:#080908;border-radius:8px;margin-top:40px}.ed-columns{display:grid;grid-template-columns:250px minmax(0,1fr);gap:70px;align-items:start;padding-block:60px 90px}.ed-toc{position:sticky;top:115px;max-height:70vh;overflow:auto}.ed-toc summary{font-size:12px;letter-spacing:.1em;text-transform:uppercase;cursor:pointer}.ed-toc nav{display:grid;gap:15px;padding-top:23px}.ed-toc a{font-size:13px;line-height:1.6;color:#e0d8cc;text-decoration:none}.ed-toc a:hover{color:var(--mk-orange)}.ed-prose{max-width:850px;min-width:0;font-size:17px;line-height:1.9}.ed-prose h2{font-size:clamp(25px,3vw,36px);line-height:1.3;letter-spacing:-.025em;margin:55px 0 20px;scroll-margin-top:115px}.ed-prose h2:first-child{margin-top:0}.ed-prose h3{font-size:21px;margin-top:32px}.ed-prose p{margin:0 0 22px}.ed-prose ul,.ed-prose ol{padding-inline-start:23px;margin-bottom:25px}.ed-prose li{padding-inline-start:7px;margin-bottom:12px}.ed-prose strong{color:#fff9ee}.ed-prose a{color:#f16a21;overflow-wrap:anywhere}.ed-table{width:100%;overflow:auto;margin:25px 0}.ed-prose table{width:100%;border-collapse:collapse;min-width:450px;text-align:start;font-size:15px}.ed-prose th,.ed-prose td{border:1px solid #ffffff27;padding:15px;text-align:start;vertical-align:top}.ed-prose th{background:#f16a211c}.ed-prose blockquote{border-inline-start:3px solid var(--mk-orange);margin:30px 0;padding-inline-start:25px}.ed-callout{background:var(--mk-paper);color:var(--mk-ink);padding:35px;border-radius:8px;margin-top:50px}.ed-callout h2{font-size:30px;margin-top:0}.ed-callout p{font-size:17px}.ed-button{display:inline-block;text-decoration:none;border:1px solid currentColor;border-radius:30px;padding:14px 23px;font-size:14px;line-height:1.5}.ed-button--orange{background:var(--mk-orange);border-color:var(--mk-orange);color:#111!important}.ed-actions{display:flex;gap:12px;flex-wrap:wrap}.ed-related{padding-block:60px;border-top:1px solid #ffffff26}.ed-related h2{font-size:36px;letter-spacing:-.035em}.ed-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:42px 25px;padding-block:48px 80px}.ed-card{min-width:0;text-decoration:none!important}.ed-card img{display:block;width:100%;aspect-ratio:16/9;object-fit:contain;border-radius:5px;background:#080908;transition:transform .3s}.ed-card:hover img{transform:translateY(-4px)}.ed-card h2,.ed-card h3{font-size:25px;line-height:1.35;letter-spacing:-.03em;margin:17px 0 12px}.ed-card p{font-size:15px;line-height:1.8;margin:0 0 16px}.ed-card span{color:#f16a21;font-size:12px;letter-spacing:.07em;text-transform:uppercase}.ed-related .ed-grid{padding-bottom:0}.ed-standalone-nav{display:flex;gap:20px;flex-wrap:wrap;padding:22px 0;border-block:1px solid #ffffff25}.mk-legal-links,.mk-footer-socials{display:flex;gap:16px 22px;flex-wrap:wrap;align-content:start}.mk-legal-links a,.mk-footer-socials a{color:#e0d8cc!important;text-decoration:underline;text-underline-offset:4px}.material-service-img{display:block;width:100%;height:auto;margin:0 0 26px;border-radius:5px}.mk-impact__card.has-material{padding:0!important;overflow:hidden;display:flex;flex-direction:column;justify-content:flex-start!important;background:#f3eee5!important;color:#171714!important;min-height:0!important}.mk-impact__card.has-material .mk-impact__material-image{width:100%;height:auto;aspect-ratio:2400/740;object-fit:cover;display:block}.mk-impact__card.has-material .mk-impact__card-top{padding:16px 22px 0;margin:0}.mk-impact__card.has-material .mk-impact__label{margin:18px 22px 12px!important}.mk-impact__card.has-material h3{padding-inline:22px;font-size:clamp(22px,2.4vw,38px)!important;line-height:1.05!important;margin:0 0 15px!important}.mk-impact__card.has-material .mk-impact__copy{padding-inline:22px;font-size:14px;line-height:1.6;margin:0 0 20px!important}.mk-impact__card.has-material .material-service-link{display:block;color:#111;text-decoration:underline;font-size:13px;font-weight:700;margin:0 22px 24px}.originals-logo img.material-client-logo{filter:brightness(0) invert(1)!important;object-fit:contain!important;max-width:86%!important;max-height:80%!important}.seo-service.has-banner{grid-template-columns:1fr!important;gap:20px}.seo-service.has-banner>span{display:none}.seo-service.has-banner .material-service-img{margin:0}.seo-service.has-banner>div{max-width:900px}.seo-service.has-banner>a{grid-column:auto}.seo-footer .mk-legal-links{margin-top:25px}.ed-body-ar{font-family:Tahoma,Arial,sans-serif}.ed-body-ar .ed-hero h1{font-size:clamp(35px,4.6vw,66px);letter-spacing:0;line-height:1.5}.ed-body-ar .ed-prose h2,.ed-body-ar .ed-card h2,.ed-body-ar .ed-card h3{letter-spacing:0;line-height:1.65}.ed-body-ar .ed-kicker{letter-spacing:0}.ed-body-ar .ed-prose{line-height:2}.ed-prose a:focus-visible,.ed-toc a:focus-visible,.ed-card:focus-visible{outline:2px solid var(--mk-orange);outline-offset:5px}
@media(max-width:1000px){.ed-columns{grid-template-columns:200px minmax(0,1fr);gap:35px}.ed-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:700px){.ed-wrap{width:88%}.ed-top{padding-top:110px;align-items:flex-start}.ed-hero{padding-block:35px}.ed-hero h1{font-size:43px;letter-spacing:-.04em}.ed-lead{font-size:17px}.ed-columns{grid-template-columns:1fr;gap:30px;padding-block:30px 55px}.ed-toc{position:static;max-height:none;padding:20px;border:1px solid #ffffff30;border-radius:5px}.ed-toc nav{max-height:250px;overflow:auto}.ed-prose{font-size:16px}.ed-prose h2{margin-top:40px}.ed-grid{grid-template-columns:1fr;padding-block:30px 55px}.ed-related .ed-grid{grid-template-columns:1fr}.ed-callout{padding:25px}.ed-feature{margin-top:25px}.ed-body-ar .ed-hero h1{font-size:34px}.mk-impact__card.has-material h3{font-size:31px!important}.mk-legal-links{gap:14px}.ed-meta{gap:10px 18px}.mk-footer-socials{width:100%}}
@media print{.editorial-body{background:white!important;color:black!important}.ed-wrap{width:100%}.ed-hero{padding-top:0}.ed-columns{display:block}.ed-prose{max-width:none}.ed-prose a,.ed-prose strong{color:black}.ed-prose h2{break-after:avoid}.ed-prose p,.ed-prose li{orphans:3;widows:3}}

.culture-logo img.material-client-logo{filter:brightness(0) invert(1)!important;object-fit:contain!important;max-width:86%!important;max-height:80%!important}body[data-theme="light"] .culture-logo img.material-client-logo{filter:brightness(0)!important}

.editorial-body[data-theme="light"]{background:#f3eee5;color:#11120f}.editorial-body[data-theme="light"] .ed-toc a,.editorial-body[data-theme="light"] .ed-prose strong{color:#11120f}.editorial-body[data-theme="light"] .ed-hero,.editorial-body[data-theme="light"] .ed-related,.editorial-body[data-theme="light"] .ed-toc,.editorial-body[data-theme="light"] .ed-prose th,.editorial-body[data-theme="light"] .ed-prose td{border-color:#1113}.editorial-body[data-theme="light"] .ed-callout{background:#e8e0d3}

/* MAKERZ POLISH */
@font-face{font-family:Amiri;src:url("/assets/fonts/Amiri-Bold.woff2") format("woff2");font-weight:700;font-style:normal;font-display:swap}@font-face{font-family:Alexandria;src:url("/assets/fonts/Alexandria.woff2") format("woff2");font-weight:100 900;font-style:normal;font-display:swap}
.mk-icon{display:inline-block;width:21px;height:21px;fill:none;stroke:currentColor;stroke-width:1.7;stroke-linecap:round;stroke-linejoin:round;flex-shrink:0;vertical-align:middle}.mk-language{display:inline-flex!important;align-items:center;gap:9px;white-space:nowrap;line-height:1.4!important;padding:10px 14px!important;border:1px solid #f16a2166;border-radius:999px;background:#f16a2110;color:#f16a21!important;text-decoration:none!important;font-family:Arial,sans-serif;font-size:12px!important;letter-spacing:.02em!important;transition:background .2s,transform .2s}.mk-language:hover{background:#f16a2125;transform:translateY(-2px)}.mk-language .mk-icon{width:18px;height:18px}.mk-language b{font-weight:600}.mk-language-badge{display:grid;place-items:center;width:23px;height:23px;background:#f16a21;color:#171714;border-radius:8px;font-size:11px;font-weight:800}.ed-hero{position:relative;isolation:isolate}.ed-hero:before{content:"";position:absolute;right:0;top:70px;width:170px;height:170px;border:1px solid #f16a2133;border-radius:50%;z-index:-1;background:radial-gradient(circle,#f16a2115,transparent 70%)}.ed-hero:after{content:"";position:absolute;right:30px;top:98px;font:100px/1 Arial,sans-serif;color:#f16a2150;z-index:-1}.ed-hero h1{max-width:1050px}.ed-hero h1 .mk-orange{color:#f16a21}.ed-prose h2{color:#f16a21;display:flex;align-items:flex-start;gap:13px}.ed-prose h2:before{content:"";display:block;width:9px;height:9px;border:2px solid #f16a21;border-radius:3px;transform:rotate(15deg);flex-shrink:0;margin-top:.45em}.ed-prose li::marker{color:#f16a21;font-weight:700}.ed-prose strong{color:#ffd1b5}.ed-toc{border-inline-start:1px solid #f16a214d;padding-inline-start:20px}.ed-toc a{transition:color .2s}.ed-toc a:hover{color:#f16a21}.ed-card{padding:12px;border:1px solid #ffffff20;border-radius:15px;background:linear-gradient(150deg,#f16a2108,transparent 55%);transition:border-color .2s,background .2s}.ed-card:hover{border-color:#f16a2175;background:#f16a210c}.ed-card img{border-radius:9px}.ed-card>span:first-of-type{display:block;margin-top:20px}.ed-card h2,.ed-card h3{color:#f16a21}.ed-card .mk-icon{width:17px;height:17px;margin-inline-start:5px}.ed-meta{align-items:center;color:#d8c5b8}.ed-meta>span,.ed-meta>time{display:inline-flex;align-items:center;gap:7px}.ed-meta .mk-icon{width:16px;height:16px;color:#f16a21}.ed-callout{border:1px solid #f16a2170;background:linear-gradient(120deg,#ffddc6,#f3eee5);border-radius:15px}.ed-callout h2{color:#171714}.ed-callout h2:before{display:none}.ed-actions .ed-button{display:inline-flex;gap:10px;align-items:center}.ed-button--orange:hover{background:#f16a21}.mk-footer-socials a{display:inline-flex;align-items:center;gap:7px}.mk-footer-socials .mk-icon{width:17px;height:17px;color:#f16a21}.mk-legal-links a{display:inline-flex;align-items:center;gap:8px}.mk-legal-links .mk-icon{color:#f16a21;width:17px;height:17px}.mk-legal-links a:hover{color:#f16a21!important}.ed-body-ar,.seo-body[dir=rtl]{font-family:Alexandria,Tahoma,sans-serif!important}.ed-body-ar .ed-prose,.ed-body-ar .ed-card p,.seo-body[dir=rtl] p{font-family:Alexandria,Tahoma,sans-serif!important;font-weight:400;line-height:2.1}.ed-body-ar .ed-hero h1,.seo-body[dir=rtl] .seo-hero h1{font-family:Amiri,serif!important;font-weight:700!important;font-size:clamp(48px,6.5vw,90px)!important;line-height:1.45!important;letter-spacing:0!important}.ed-body-ar .ed-prose h2,.ed-body-ar .ed-card h2,.ed-body-ar .ed-card h3,.seo-body[dir=rtl] h2{font-family:Alexandria,Tahoma,sans-serif!important;font-weight:650;letter-spacing:0!important;line-height:1.8}.ed-body-ar .ed-top,.ed-body-ar .ed-meta,.ed-body-ar .ed-toc{font-family:Alexandria,Tahoma,sans-serif;letter-spacing:0}.ed-body-ar .ed-hero:before{left:0;right:auto}.ed-body-ar .ed-hero:after{left:30px;right:auto}.ed-body-ar .ed-prose h2{font-size:27px}.ed-body-ar .ed-prose{font-size:17px}.seo-body[dir=rtl] .seo-hero h1{color:#f16a21}.seo-section h2,.seo-service h2{color:#f16a21}.seo-nav nav{align-items:center}.seo-body[dir=rtl] .seo-section h2{font-size:clamp(27px,3.5vw,44px)}.seo-body[dir=rtl] .seo-service h2{font-size:28px}.seo-toc a{transition:background .2s,border-color .2s}.seo-toc a:hover{border-color:#f16a21;background:#f16a2115}.mk-section-symbol{display:inline-grid;place-items:center;width:42px;height:42px;border:1px solid #f16a2160;background:#f16a2112;border-radius:13px;color:#f16a21;transform:rotate(-6deg);margin-inline-end:12px;vertical-align:middle}.mk-section-symbol .mk-icon{width:24px;height:24px;transform:rotate(6deg)}.seo-service.has-banner{border-radius:8px}.seo-service.has-banner h2{display:flex;align-items:center;gap:8px}.mk-impact__card.has-material{border:1px solid #17171417!important;border-radius:10px!important}.mk-impact__card.has-material .material-service-link{display:flex;align-items:center;gap:9px;color:#f16a21}.contact-channel i{background:#f16a2120;color:#f16a21;border:1px solid #f16a2140;border-radius:50%;padding:9px;display:grid;place-items:center}.ed-standalone-nav{align-items:center}.ed-body-ar .ed-card h2{font-size:24px}.mk-language:focus-visible{outline:2px solid #f16a21;outline-offset:4px}
@media(min-width:1100px){}
@media(max-width:1099px){.mk-language{padding:8px 10px!important}}
@media(max-width:700px){.ed-hero:before{width:100px;height:100px;top:20px}.ed-hero:after{font-size:60px;right:18px;top:40px}.ed-body-ar .ed-hero:after{left:18px}.ed-hero h1{padding-top:25px}.ed-body-ar .ed-hero h1,.seo-body[dir=rtl] .seo-hero h1{font-size:48px!important;line-height:1.6!important}.ed-body-ar .ed-prose{font-size:16px}.ed-body-ar .ed-prose h2{font-size:23px}.ed-toc{padding:20px}.ed-body-ar .ed-card h2{font-size:23px}.seo-service.has-banner h2{font-size:25px!important}.mk-section-symbol{width:35px;height:35px;margin-inline-end:5px}.mk-section-symbol .mk-icon{width:20px;height:20px}.ed-top{gap:15px}.ed-meta{font-size:11px}.ed-hero:after{opacity:.45}}
@media(prefers-reduced-motion:reduce){.mk-language,.ed-card,.ed-card img{transition:none;transform:none!important}}